Bürgerrat KlimaA Citizens’ Assembly on Climate for Germany

Germany is a signatory to the Paris Agreement on climate protection and wants to contribute to limiting the global rise in temperature to 1.5 degrees centigrade. In order to reach this target, the German Bundestag passed a climate protection law in 2019. However, it is uncertain that Germany will be able to achieve its climate targets through this law alone.

  • The final report, »Recommendations for the German climate policy«
    The final report, »Recommendations for the German climate policy«

Therefore, the first German Citizens’ Assembly on Climate was selected through a complex process in order to craft a path toward a climate-friendly way of living and doing business. In a non-partisan and open space, the 160 randomly selected citizens representing the whole of society discussed how Germany could meet its climate protection targets in a way that is fair to all. The assembly focussed on the four following topics: transportation, buildings, heat, energy production and food.

  • Patron Horst Köhler holding the final report publication
    Patron Horst Köhler holding the final report publication

The patron of the Citizens’ Assembly on Climate was former German President Prof. Dr. Horst Köhler. An alliance of civil society organisations supported the project throughout its duration. The German Citizens’ Assembly on Climate was organised by BürgerBegehren Klimaschutz e.V.

  • The bespoke logo and wordmark for Bürgerrat Klima
    The bespoke logo and wordmark for Bürgerrat Klima

The Citizens’ Assembly on Climate project was officially launched in December 2020 when Scientists for Future called for a broad, democratic and participatory involvement of the public in shaping and securing the future before the end of 2021.

  • Members of Bürgerrat Klima holding a banner in front of the Reichstagsgebäude
    Members of Bürgerrat Klima holding a banner in front of the Reichstagsgebäude

During the coalition negotiations of the then new federal government of Germany, the Citizen’s Assembly made sure that the recommendations of the public were heard and taken into consideration.

  • The Bürgerrat Klima brochure making its way to the Reichstag
    The Bürgerrat Klima brochure making its way to the Reichstag

The leading politicians were handed the final report of this Citizens’ climate assembly to take the talking points under consideration.

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  • Patron Horst Köhler with the final report publication
    Patron Horst Köhler with the final report publication
  • Patron Horst Köhler with the final report publication
    Patron Horst Köhler with the final report publication
  • Patron Horst Köhler with the final report publication
    Patron Horst Köhler with the final report publication
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  • Robert Habeck with the final report publication
    Robert Habeck with the final report publication
  • Olaf Scholz with the final report publication
    Olaf Scholz with the final report publication
  • Armin Laschet with the final report publication
    Armin Laschet with the final report publication
  • Members of the SPD party with the final report publication
    Members of the SPD party with the final report publication

Together with Parat.cc we designed a holistic visual identity ranging from icon, wordmark and website to proper printed matter to create a striking and extensive social media campaign and with that, along with environmental graphics and the final Citizen’s Report, handed our work over to leading policy makers.

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  • Various icons and pictograms created for the project
    Various icons and pictograms created for the project
  • Various social media ads
    Various social media ads
  • Various social media ads
    Various social media ads
  • Various social media ads
    Various social media ads
  • Infographics and visual language of Bürgerrat Klima
    Infographics and visual language of Bürgerrat Klima

The sessions were digitized and were broadcasted online. We took care of the on-screen-designs.

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  • Patron Horst Köhler in a studio setting
    Patron Horst Köhler in a studio setting
  • Logo backdrop in a studio setting
    Logo backdrop in a studio setting
  • On set
    On set

Next to online-activity, offline events were held to discuss climate matters and German politics.

  • Adapting the Bürgerrat Klima identity to new areas of operation such as a presentation backdrop
    Adapting the Bürgerrat Klima identity to new areas of operation such as a presentation backdrop

Details

Client BürgerBegehren Klimaschutz e.V. (BBK)
Partners Parat.cc, Studio Tillack Knöll